Here’s a question for you: What is that special something that top advisors
on the Barron’s list typically have in common?
Drum roll, please: The answer is clout and credibility – even a bit of celebrity –
that comes from being seen as not just a subject matter expert but a true thought leader.
They stand out as “a better choice” because they’ve been:
- Quoted in the local newspaper
- Featured in industry trade publications
- Appeared on television and radio shows
- Seen in national media outlets
- Deploy a quality content marketing strategy
- Steadfastly focused on developing their own thought leadership platform
- Featured in industry trade publications
- Appeared on television and radio shows
- Seen in national media outlets
- Deploy a quality content marketing strategy
- Steadfastly focused on developing their own thought leadership platform
The perception is “they must be good” if they are courted by the press, seen on credible top advisors lists, and receive certain awards and accolades.
Now, through the Advisor Amplified Program, you, too, can enjoy the clout, credibility – and even the celebrity – that comes from being seen in highly-respected media outlets and publications.
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Haleh Moddasser of Stearns Financial Group
(pictured on right) - Author, Speaker, Podcast Host - Luminary Award Winner 2021 - Women To Watch Winner 2021 |
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And there's more good news:
You don’t need to be on a Barron’s top advisor list to become a celebrity in your own right.
Marie Swift (pictured with Haleh Moddasser in the photo above), who is now an established authority on all things related to marketing and PR for financial planning professionals and allied institutions, founded Impact Communications in 1993 after working as the marketing director for a group of hard-charging top producers for about five years – which is where she learned to love the financial planning profession and investment management business.
Today, Marie and her team at Impact Communications specialize in credibility marketing – also known as PR (public relations). Nope, PR does not stand for “press release” – but we’ll clue you in to all our secrets when you sign up for the Advisor Amplified program.
Today, Marie and her team at Impact Communications specialize in credibility marketing – also known as PR (public relations). Nope, PR does not stand for “press release” – but we’ll clue you in to all our secrets when you sign up for the Advisor Amplified program.
The Advisor Amplified™ Class of 2022 begins on June 1st.
Express your interest and we’ll invite you to an exploratory call.
Express your interest and we’ll invite you to an exploratory call.
We’ll show you how the power of PR in your marketing plan can put you heads and tails above your competitors.
Register for an introductory session, free of charge, now.
Register for an introductory session, free of charge, now.
Impact Communications clients have long enjoyed the added visibility and clout that comes from adding the power PR to their marketing plans.
Check out the photo carousel below for live action scenes.
Check out the photo carousel below for live action scenes.